Facebook has a 100-person engineering team that helps advertisers build tools and infrastructure

Posted on: December 30, 2017, in Blog

Stories about Facebook’s advertising business tend to focus on the big numbers — its billions of users, millions of advertisers or its enormous lead over any competitor that’s not named Google. But Facebook says that one of its success stories in recent years involves a relatively small group of engineers — in fact, originally it […]

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Facebook introduces a Messenger plugin for business websites

Posted on: December 27, 2017, in Blog

Facebook Messenger is coming to businesses’ own websites. The social network announced today the launch of a new customer chat plugin into closed beta, which will allow customers to talk directly with businesses on their websites using Messenger, and continue those conversations across web, mobile and tablet devices. While there are already plenty of customer […]

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Facebook is clamping down on posts that shamelessly beg for your engagement

Posted on: December 26, 2017, in Blog

A lot of crap gets shared on Facebook, but coming soon the volume may be a little less after Facebook made a move to penalize content that shamelessly begs people for engagement. The social network giant said today that it will penalize Page owners and people who resort to “engagement bait,” which means posts that encourage […]

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